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When we're in a conversation with other people we naturally talk with our hands, we have body language, and we move around! The same should be true when you go into the booth. You have to be physical with your body, even though nobody will actually see you, in order to be believable!
So a lot of times in order to be more conversational, we need to dissipate the energy in our bodies when we're speaking.
Because sometimes when we're just reading and we're focusing on the copy, we're not really physicating or moving our bodies. We're simply putting all of that energy into our voice in order to form the words. You want to dissipate that energy, make it sound more natural. So like an ebb and a flow, a fast and a slow, a lot of times you can use your hands like I'm using right now.
Think about using your hands to really talk as well as shrugging your shoulders to just kind of relax things. Especially on tag lines or phrases that may sound or are written a little bit more salesy. You can just say a relaxed "Here's my tagline" instead of the formal"Here's my tagline".
So, shrug the shoulders, it really helps you to relax, it helps you to dissipate that energy so it's not all right up here in the mouth and so that it's more using your body in order to express the story of the copy.
Much love and Keep on rockin' your biz!
About the Author: Anne Ganguzza is a full-time voice talent and award-winning director and producer who works with students to develop their voice over and business skills - including VO demo training and production. She specializes in Conversational Commercial and Narration styles, including Corporate, E-Learning, Technology, Healthcare - Medical, Telephony, and On-Hold. Located in Orange County, CA, Anne offers private coaching and mentoring services to students in person and via Skype, ipDTL or Zoom.