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These top three tips are front and center, the most important things to remember when you're starting your journey into VO. There is a lot of advice out there, and things can get confusing. But if you remember these three important touchstones, you'll find it easier to stay focused and find success.
Today I want to give you my top three tips for being successful in voiceover.
Number one, voiceover is not just about your voice. Voice over is really about the business. So you have to be as engaged, you have to be as invested in your business as you have to be in just perfecting your voice or working on your performance. Because you could have the best voice in the world, but guess what, it doesn't do you any good if nobody knows about you to hire you. So you have to make sure that as a business you're out there marketing yourself and advertising yourself. You are a business that people can hire and as an entity that people can pay.
All right that's number one, number two is that you have to make sure you're engaging with your customer, engaging with your audience. It's not about you as much as we'd like to think. It's not that we have a pretty voice and how good we sound, it really is about communicating with the person that's listening to you. We all want that human connection. It's so very important when we're talking to other people when we're trying to maybe convince them of any idea or convince them that a product is a great product. You really just want to engage and connect with them as a human being, not as somebody that's just listening to the sound of their own voice. So it's always important in almost every genre that you are thinking about who you're talking to, and you're connecting with them at a human level.
OK, and the third one, the third one is that it's a marathon, not a sprint. This is probably gonna take you more time than you would like to actually develop and evolve. Any good business, I've read this many many times, any good business and a good entrepreneur, sometimes it can take up to five years to really build up your business and start to see a return on your investment. Well, this is pretty much true with any business and with Voiceover. So prepare yourself to go on a journey and to evolve along with your business. Really enjoy the challenges along the way and enjoy the growth and don't be so impatient because if you're impatient you're gonna give up too soon and then we won't have the pleasure of being able to hire you and listen to your voice.
So to recap number one remember that this is a business, number two, remember that you need to engage with your listener you need to create that human connection, and number three it's a marathon, not a sprint. Be prepared to go on the journey and enjoy it.
Much love and Keep on rockin' your biz!
XOXO,
Anne
About the Author: Anne Ganguzza is a full-time voice talent and award-winning director and producer who works with students to develop their voice over and business skills - including VO demo training and production. She specializes in Conversational Commercial and Narration styles, including Corporate, E-Learning, Technology, Healthcare - Medical, Telephony, and On-Hold. Located in Orange County, CA, Anne offers private coaching and mentoring services to students in person and via Skype, ipDTL or Zoom.