Click SUBSCRIBE so you never miss a new video!
It's natural to feel bad when you make a mistake. But really, mistakes are inevitable. So how can you use your mistakes to help you move forward in your VO business?
Go ahead. It's okay. Make mistakes.
Hey, everyone. So today I wanna tackle the tough question of, oh, what? Sorry. Uh, okay, wait. Added -- this could be something like that. Um, I don't know how to reword that. Um, I don't know what I'm talking about. Okay. Hmm. As I, like, you know, I, I, I can't, no. Like damnit took an online e-learning module yourself online. Wait, I just said that twice. I wanna talk about all these mistakes that I made. So clever.
Every moment is a teachable moment.
Okay? So I admit it. I am the first person to admit that I have made many mistakes -- many mistakes. So making mistakes. They're good for you (laughs). They're really good for you because how else will you know how you can grow, right? I made so many mistakes when I first started out in this career. One of them was creating a domain name called Anne Speaks. And after a while of having, uh, what I thought was the most clever, you know, domain name in the world, I found out that most people couldn't find me using the word Anne Speaks because it doesn't really exist. And so the primary tool that people use to find me would be a search tool. And there's no such thing as an Anne Speaks.
Anyways, that's one of them. The other would be probably quite a few mistakes in marketing. And I know that, you know, a lot of people tell me, uh, you know, wow, Anne, you're so great at marketing. Well, I'll tell you how I got great. Honestly, it was because I went and looked at everybody else how they marketed. I tried it, and sometimes those trials did not work for me. And so I would go back and I would modify it just a little bit, and I would try it that way. And then maybe that work -- would work and maybe it wouldn't work. And so I kept trying small step by small step at a time until something worked. And that was a really great way to learn how to create effective marketing.
I love making mistakes. I mean, I don't wanna make costly mistakes. Sometimes that's also, uh, a thing. I have made costly mistakes too. And usually you want to make sure that those costly mistakes don't happen too often because then you won't be in business. Uh, but there are some times that I need to really think about what I'm investing in. So guys, that is one thing when it comes to your business and you're talking about making a financial mistake, make sure that you are really educating yourself and then really looking into all of the avenues before you make a commitment that could actually disrupt your business to the point where you don't have a business anymore. So, making mistakes, if you can try to contain them to small mistakes, little tests, kind of dipping your toe in the water, um, and then seeing if it works, seeing if it what doesn't work, and then learning from that, and then moving on from that point, that's when making a mistake will really help you to grow.
Other person: Um, ooh, your camera just moved up.
Anne: I know. And oh, up?
Other person: It went errrk. There you go.
Anne: Okay. A lot of times when people make mistakes, they get frustrated, they get angry, maybe they get nervous. And yes, that's a very typical, normal reaction. I'd like for you to try to turn that around into something that will allow you to see the positivity in that mistake. Again, I would not have been able to progress forward in my business had I not made those little tiny mistakes that said, mmm, Anne, go back again. Educate yourself. Try it a different way. See if that works, and then move forward. So turning a possibly very frustrating, depressing, sad thing, such as, oh my gosh, I made a mistake, into a positive mental state. Meaning you can take this and you can recover from that mistake. I have faith in you. You can recover from that mistake. Turn it around, change it, learn from it, and then move forward.
So, there you go, guys. Go ahead. It's okay. Make mistakes. If you want some more business performance tips -- if you'd like more business tips, make sure to check out my videos here.
Thanks so much, guys. Thanks for watching. What else do I wanna say?
Thanks for reading!
Keep on rocking your business like a #VOBOSS
About Anne Ganguzza
Recipient of multiple Voice Arts Awards for Outstanding Narration Demo - Anne Ganguzza is California-based Voice Over Coach and award-winning Director & Producer specializing in target-marketed voiceover Demo Production. Anne's production team creates SOVAS-nominated demos across several genres, including Commercial, Corporate Narration, and eLearning, and her VO BOSS podcast is the winner of SOVAS Outstanding Podcast in 2022.