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Preparation & Coaching
It’s important that your demo reflect the skills you can perform on demand. Consider additional coaching prior to purchasing a demo - especially if you’re new to a genre.
Genre Targeting
Make sure your demo hits the right market - Vocal branding is key to the creation of an effective demo. Each genre has its own set of requirements, and follows its own trends.
What goes into creating a marketable demo?
A professional demo needs to set you apart from your competition and showcase the very best of your voice. No quick, thrown-together piece of audio or a string of unrelated samples - that approach will keep you out of the running for top jobs. The process of designing a competitive voice over demo requires careful thought and consideration, planning and collaboration between talent, director, and producers. Anne provides the coaching and direction, planning and customization needed to create a truly great demo - one that will get you noticed in today's fast-paced marketplace!
Fresh from the Studio
Commercial Demo with Paige Lynn
Working with Anne from start to finish was one of those creative experiences where everything just clicked. I did coaching sessions with Anne prior to producing a commercial demo with her, and it was totally worth it! She helped me see copy through fresh, playful and more nuanced perspectives, pushing my creativity in the best direction, which sparked new discoveries in my acting. Anne really got to know my personality and curated scripts that enabled it to shine in the demo, while showcasing a variety of styles and range.
The entire demo prep process was meticulous. There were definitely times where I had to trust the process, and Anne’s expertise shined through. Her on-the-spot creativity, honesty and dedication to quality kept us aligned each step of the way. I felt both supported and challenged.
By demo day, I felt fully prepared and confident. It was my first demo, but I was not nervous at all. With Anne coaching me alongside her fantastic engineer in a welcoming studio, that session was one of the most memorable and proud moments of my voiceover journey. The whole experience was straight-forward, supportive and genuinely fun.
If you are looking for a high-quality demo producer who tells it like it is, brings out your best and makes the process a joy, Anne is top of the list! If you’re not a seasoned pro yet, definitely take her coaching first. That combo was extremely valuable for me. Anne is an incredible teacher, a top-tier producer and a delightfully fun human!
Work with Anne Ganguzza - https://anneganguzza.com
Tune into the VO BOSS podcast - https://voboss.com
VO Events & Networking - https://vopeeps.com
eLearning Demo with Anna Klein
Trusting Anne with my e-learning demo was the best decision I could have made. I immediately felt at ease during our first few coaching sessions. She took the time to get to know me- my strengths, style, and personality- so that my demo was a true reflection of who I am. The entire process was smooth, easy, and fun. I couldn't be happier with the final product!
Work with Anne Ganguzza - https://anneganguzza.com
Tune into the VO BOSS podcast - https://voboss.com
VO Events & Networking - https://vopeeps.com
Medical Demo with Colette Pepperell
Anne Ganguzza has knocked it out of the ballpark again!!!
My Medical Demo is outstanding in every way. Anne knows how to analyse your unique voice qualities, refine them, and turn them into something professional, polished, and sensational!
Anne´s commitment to her students goes above and beyond what anyone can hope for. I have had the good fortune to work with her on both my Corporate Demo and now my Medical Demo. There will be more demos in the future, and I will only work with Anne to produce them.
If you are serious about giving yourself the chance to succeed and prevail in the voiceover business as a professional, do not hesitate to coach with Anne Ganguzza. Be prepared to work hard and commit to your homework. This is a competitive industry; Anne will arm you with the necessary tools to accomplish your ambitions. She will inspire you to believe in yourself. She does this with a kind heart, incredible energy, and a great sense of humor. I love and admire her!
Thank you, Anne, my coach, and John, our brilliant audio pro, for producing this extraordinary demo for me. ♥️
Work with Anne Ganguzza - https://anneganguzza.com
Tune into the VO BOSS podcast - https://voboss.com
VO Events & Networking - https://vopeeps.com
Corporate Narration Demo with Susan Brightmore
Guided to My Best: A Masterclass in Corporate Demo Production
Working with Anne on a corporate demo was a wonderful experience with many facets. Firstly, she brings the spirit of a mentor - exploring numerous aspects of your talent, bringing them to light, polishing them, and then using them in their most advantageous manner. Anne is a born teacher, warmly guiding you to your highest potential and firmly never accepting anything less. All this is done with great clarity, joy and respect. Paramount is expressing the precise meaning of what you’re saying - the exact significance of the chosen word, the avoidance of anything predictable, and the love for your message. Scripts for the demo are chosen with great care to highlight your talent and pass many tests before being chosen for the final set. In fact, you get to cherish the choices so much that it’s heartbreaking when they won’t all fit into the allowed
time!
Like skilled musicians, Anne and her sound engineer, John Chominsky, have a harmonious bond as they produce the perfect takes, and you’re always a voice in the process; nothing is finalized without your approval. It is a most stimulating, enjoyable, and worthy adventure!
Work with Anne Ganguzza - https://anneganguzza.com
Tune into the VO BOSS podcast - https://voboss.com
VO Events & Networking - https://vopeeps.com
Voice Over Demo Production
Are you looking for a demo that gets you noticed? Anne’s award-winning demo production team has you covered, with custom-designed scripts and a target marketed approach that matches the right brands with your voice, style, and personality. She’ll work with you to find exactly where your unique sound fits into today’s marketplace, and elevate your genre-specific skills. Record with Atlantis Audio in Los Angeles via ipDTL for crystal-clear sound and get a demo that stands out against the competition.
Structured training that pays off
Anne Ganguzza, you're amazing! I absolutely love my new demo! You have truly exceeded my expectations throughout this entire experience and I couldn't be more proud and thrilled to have you as a coach and a producer. Your process and how you've structured your training is brilliant! It has been everything I needed to build a solid foundation for this work and this craft. Thank you so so much for your guidance, support, patience and all that you were able to bring out of me! This has been such an incredible journey.
Jenny Palchi
Anne provides the essential alchemy...
Wow, what an incredible journey my time with Anne has proven to be for me and for my family. I received the most touching and impactful confirmation of Anne’s coaching and technical prowess after my Father listened to my demo and pronounced: “well it sounds really nice, but whose voice is on the recording?” I waited so long to step out on this faith journey and pursue a career as a voice actor. But I’ve traversed what feels like years in so little time with the help of Anne’s voice coaching alchemy! She first produced my amazing medical narration demo and now I have an equally outstanding corporate narration demo to add to my portfolio. Anne, you’re a superlative coach, a passionate artist, and a caring and inspiring teacher. Thank you!
Richard Sterling
Top-notch coach and demo producer
Anne’s name is synonymous with all things business-related in the voiceover production world. My eLearning demo is the third Anne’s coached and produced for me, and just like the others, she’s captured my essence, applied it to the right mix of industry spots, and produced an amazing reel. I’ve learned so much from Anne! I love her attention to detail and the care that she puts into each coaching session and, of course, the demo production session, too. I could tell from day one that she wants to produce the perfect demo as much as I do. Thanks, Anne! I recommend you highly to anyone interested in a top notch coach and demo producer!
Laura Doman
Smartest decision I've made in my voice over journey
Choosing to work with Anne Ganguzza as my voiceover coach & for demo production is the smartest decision I have made thus far in my voiceover journey. Anne is smart, experienced, knowledgeable. Anne's coaching is focused and just the right balance of real talk and encouragement. And, bonus: She is also a lovely person. Thank you, Anne, for helping me unearth my authentic voice and create a strong foundation upon which to build. I am proud of my demo that we created together and all of the work that went into it.
Melanie Young
So glad I invested the time, energy and money
I love my finished demo! Anne and I worked on it a while and it was all worth it. The Corporate Narration demo fits my voice, brand and personality. I learned in the process, which helped increase my bookings along the way. I'm so glad I invested the time, energy and money into this business tool.
Erin Cox
So grateful for working with Anne
I'm so grateful and happy about our work together and the quality of this demo. lots of hours and frustrations certainly have paid off! Many thanks to both you and John for applying your magic to this recording.
Shelly Raffle
VO Atlanta
Winner
2025
Anne Ganguzza - Industry Service Award
One Voice Awards
Nominee
2023
Best Voiceover Service Provider of the Year (Marketing)
Awards & Nominations
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