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Preparation & Coaching
It’s important that your demo reflect the skills you can perform on demand. Consider additional coaching prior to purchasing a demo - especially if you’re new to a genre.
Genre Targeting
Make sure your demo hits the right market - Vocal branding is key to the creation of an effective demo. Each genre has its own set of requirements, and follows its own trends.
What goes into creating a marketable demo?
A professional demo needs to set you apart from your competition and showcase the very best of your voice. No quick, thrown-together piece of audio or a string of unrelated samples - that approach will keep you out of the running for top jobs. The process of designing a competitive voice over demo requires careful thought and consideration, planning and collaboration between talent, director, and producers. Anne provides the coaching and direction, planning and customization needed to create a truly great demo - one that will get you noticed in today's fast-paced marketplace!
Fresh from the Studio
Commercial Demo with Paige Lynn
Working with Anne from start to finish was one of those creative experiences where everything just clicked. I did coaching sessions with Anne prior to producing a commercial demo with her, and it was totally worth it! She helped me see copy through fresh, playful and more nuanced perspectives, pushing my creativity in the best direction, which sparked new discoveries in my acting. Anne really got to know my personality and curated scripts that enabled it to shine in the demo, while showcasing a variety of styles and range.
The entire demo prep process was meticulous. There were definitely times where I had to trust the process, and Anne’s expertise shined through. Her on-the-spot creativity, honesty and dedication to quality kept us aligned each step of the way. I felt both supported and challenged.
By demo day, I felt fully prepared and confident. It was my first demo, but I was not nervous at all. With Anne coaching me alongside her fantastic engineer in a welcoming studio, that session was one of the most memorable and proud moments of my voiceover journey. The whole experience was straight-forward, supportive and genuinely fun.
If you are looking for a high-quality demo producer who tells it like it is, brings out your best and makes the process a joy, Anne is top of the list! If you’re not a seasoned pro yet, definitely take her coaching first. That combo was extremely valuable for me. Anne is an incredible teacher, a top-tier producer and a delightfully fun human!
Work with Anne Ganguzza - https://anneganguzza.com
Tune into the VO BOSS podcast - https://voboss.com
VO Events & Networking - https://vopeeps.com
eLearning Demo with Anna Klein
Trusting Anne with my e-learning demo was the best decision I could have made. I immediately felt at ease during our first few coaching sessions. She took the time to get to know me- my strengths, style, and personality- so that my demo was a true reflection of who I am. The entire process was smooth, easy, and fun. I couldn't be happier with the final product!
Work with Anne Ganguzza - https://anneganguzza.com
Tune into the VO BOSS podcast - https://voboss.com
VO Events & Networking - https://vopeeps.com
Medical Demo with Colette Pepperell
Anne Ganguzza has knocked it out of the ballpark again!!!
My Medical Demo is outstanding in every way. Anne knows how to analyse your unique voice qualities, refine them, and turn them into something professional, polished, and sensational!
Anne´s commitment to her students goes above and beyond what anyone can hope for. I have had the good fortune to work with her on both my Corporate Demo and now my Medical Demo. There will be more demos in the future, and I will only work with Anne to produce them.
If you are serious about giving yourself the chance to succeed and prevail in the voiceover business as a professional, do not hesitate to coach with Anne Ganguzza. Be prepared to work hard and commit to your homework. This is a competitive industry; Anne will arm you with the necessary tools to accomplish your ambitions. She will inspire you to believe in yourself. She does this with a kind heart, incredible energy, and a great sense of humor. I love and admire her!
Thank you, Anne, my coach, and John, our brilliant audio pro, for producing this extraordinary demo for me. ♥️
Work with Anne Ganguzza - https://anneganguzza.com
Tune into the VO BOSS podcast - https://voboss.com
VO Events & Networking - https://vopeeps.com
Corporate Narration Demo with Susan Brightmore
Guided to My Best: A Masterclass in Corporate Demo Production
Working with Anne on a corporate demo was a wonderful experience with many facets. Firstly, she brings the spirit of a mentor - exploring numerous aspects of your talent, bringing them to light, polishing them, and then using them in their most advantageous manner. Anne is a born teacher, warmly guiding you to your highest potential and firmly never accepting anything less. All this is done with great clarity, joy and respect. Paramount is expressing the precise meaning of what you’re saying - the exact significance of the chosen word, the avoidance of anything predictable, and the love for your message. Scripts for the demo are chosen with great care to highlight your talent and pass many tests before being chosen for the final set. In fact, you get to cherish the choices so much that it’s heartbreaking when they won’t all fit into the allowed
time!
Like skilled musicians, Anne and her sound engineer, John Chominsky, have a harmonious bond as they produce the perfect takes, and you’re always a voice in the process; nothing is finalized without your approval. It is a most stimulating, enjoyable, and worthy adventure!
Work with Anne Ganguzza - https://anneganguzza.com
Tune into the VO BOSS podcast - https://voboss.com
VO Events & Networking - https://vopeeps.com
Voice Over Demo Production
Are you looking for a demo that gets you noticed? Anne’s award-winning demo production team has you covered, with custom-designed scripts and a target marketed approach that matches the right brands with your voice, style, and personality. She’ll work with you to find exactly where your unique sound fits into today’s marketplace, and elevate your genre-specific skills. Record with Atlantis Audio in Los Angeles via ipDTL for crystal-clear sound and get a demo that stands out against the competition.
She'll bring out the best in you...
I’ve been coaching with Anne Ganguzza almost weekly for the past 10 months and am so grateful to have found her. Our focus has been corporate narration, but the skills and confidence I’ve acquired through working with her has helped me book jobs in other areas of voice over as well. I recently recorded my corporate narration demo with Anne, and recording engineer, John Chomisnki at Atlantis Recording Group, and am super ecstatic with the end result! Two amazing pros! Anne is very professional, honest, caring, supportive and funny as hell!! I always have a blast during our sessions. Working with Anne will bring out the best in you. I can’t recommend her highly enough.
Alena Bethune
I highly recommend Anne for coaching and demo production.
This demo captures the “essence” of me! It’s a stellar representation of my skills and range. Working with Anne helped me realize my vocal brand and helped me develop a new love for commercial work. Upon listening to my demo for the first time, I cried. I was just so blown away with the phenomenal way that it highlights my vocal brand. I highly recommend Anne for coaching and demo production. I love her so much professionally and personally, and I am honored to have her as a coach, demo producer, and friend.
Dianna Conley
My demo is blowing up
Happy news. My demo is kind of blowing up. I have had three inbound offers in two days, including a cool multi-part podcast series that I’d host? So exciting! I gained so much from working with you - I really enjoyed the coaching and learning process and it was so impactful to be doing that in the context of working toward being ready to record a Demo in a new genre for me. I’m so proud of this Demo and the progress I made with your guidance. Thank you.
Diane Knox
So happy with how my demo turned out
Thanks to Anne, I now have a beautiful medical narration demo that I can be proud of. Many pieces of this demo are personal to me, and I’m so happy with how it turned out.
Lori Wild
My fairy godmother
I really can’t thank you enough, Anne, for all of your support over the past 2 1/2 years; for your patience, knowledge, expertise, professionalism and your sense of humor through it all. You are my Fairy Godmother. You are making a life-long dream come true. I would think I was dreaming, except I know this must be real because all I have to do is ‘click’ and my very real demo starts to play. After years of listening to other people’s demos, I finally have one of my very own. You have captured the past and present ‘me’, while at the same time are shining a light on the path that is the future ‘me’.
Debra Fowler
Thrilled with my new demo
What can I say? Not only are you fun to work with, but you related to me in a way that brought out the voice I thought was there, but had trouble finding. I am thrilled with my new demo and look forward to working with you again. You and your engineer John made it easy, insightful and you know just how to teach someone what voiceover is meant to be. Direction that was easy to follow and honestly, I can’t say I’ve laughed this hard or had that much fun behind the mic. Thank you. You helped me create an awesome demo! I will recommend you to anyone I know looking for that relatable, perfect professor we all wish we had in school to lead us to the best we can be! Anne Gan’s got it.
Karen Wilhelm
VO Atlanta
Winner
2025
Anne Ganguzza - Industry Service Award
One Voice Awards
Nominee
2023
Best Voiceover Service Provider of the Year (Marketing)
Awards & Nominations
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