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Investing your money when you're just getting started.

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Starting a business, any business takes money. You have to spend money to make money they say. In this video, Anne advises you where you should spend your money first so that you create an optimal return on your investment.


Investing wisely in your VO business.

So when you start any business there's always an investment involved, so when you start your VoiceOver business where is the first place you're going to put that investment?

The first way to spend your money when investing in your voice-over business is in your education. Because the more informed you are the better decisions you can make, and the better investment decisions you can make down the road. Invest in finding out about the voiceover industry. Make sure that you are taking some time to find trusted sources in the industry. You can start off googling, but if you need to make an investment here and there, talk to some knowledgeable people that are tops in the industry. I think that's a very wise investment to start with.

The next thing I want you to do is to invest in coaching. Performance coaching and or you can talk about business coaching as well, but I would start with performance coaching. The coach that you've researched that you trust to help guide you in the beginning of your pathway, in your journey into VoiceOver. Because that is almost a lifelong journey in terms of investing in your own education, for your performance, for your acting.

Once you've got yourself a good coach and you are in the process of learning performance for voiceover you're going to have to make an investment in your equipment. So that you can get ready to create a home studio. Because you won't be able to get work unless you can produce quality audio, you also need to learn how to edit that audio. The next step in your investment will be your equipment but it doesn't have to be a $1000 microphone. Most people can start off in this industry with you know a few hundred dollars investment in their Mic. Probably the bigger investment might be in possibly your room that you're going to be recording. Because you may have to add acoustic treatment to that room so that you can get a great sound. If you're not knowledgeable about that, and you can certainly check on the Internet, there's lots of information on the Internet and how you can create a home studio on the cheap. You also might want to consider investing in a great engineer that can help really set up your home studio or remote troubleshoot your home studio to make it sound better and better. I would think that's a wise investment once you've started coaching you've got yourself a few hundred dollars investment in your equipment so that you can now start to create auditions and then also work on your acoustic space your environment and then invest in a great sound engineer that can help you to really finesse that and get that home studio sounding great.

The next thing you're gonna want to invest in is your marketing and your business. You want to make sure that you have a website so you're gonna probably want to purchase that domain name. I always recommend purchasing your name first and then any additional names that you might want for your website. There's nothing better than that even if it's more difficult to spell. I do like your personal brand as the first step for your website that can be your core website to drive traffic too so that you can advertise that your voice.

The next thing you want to do is to consider an investment towards your demos. Your demos are your marketing piece that is what is going to get you the gig or at least get your foot in the door. Make sure that you are working with the couch that you trust and you can ask their advice if you're ready to do that demo. Please don't do a demo before you're ready. I think there are too many people that are rushing to do their demos too soon and it really ends up being a poor investment. If you're going to invest in a demo make sure that you're ready to make that demo.

In order to make money, you have to spend. So invest wisely and I promise you if you invest wisely and you're educated and make informed decisions, that that investment is going to come back and get you a great return on investment.

Thanks for reading!

Keep on rocking your business like a #VOBOSS

About Anne:

Anne Ganguzza is a professional voice actor and award-winning director and producer who works with students to develop their voiceover and business skills - including voice over Coaching and Genre-based Demo Production. She specializes in conversational Commercial & Narration styles, including Corporate, eLearning, Technology, and On-Hold Messaging. Located in Orange County, California, Anne offers private coaching and mentoring services to students via ipDTL and Zoom.



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