Let's talk about some absolute fundamentals of voiceover lead generation...
How do you transform strangers into prospective clients? How do you leverage social media to achieve this? The fundamental rule of marketing, which we emphasize, is that people gravitate towards those they know, like, and trust. So, the journey of lead generation begins by getting potential clients to know you. In this era of digital communication, one of the most effective platforms to accomplish this is social media.
As a voice-actor, you're also a small business owner. You are your own marketing department. You're responsible for going out and generating leads. Social media is a great way to do that if you do it right.